Online Artist Business Coaching Lessons.

Just for you.

Fine Arts, Vocal Arts, Performance Arts, & Galleries - Business, Functional, & Technology requirements to help you succeed.

I will begin by looking over what a student is already doing or not doing, from a business standpoint, to benefit their creative work. We will then work out a plan that works for your specific needs and immediately execute it with regular check-ins for about six weeks. If more time is required, we'll decide when we get to that point.
As an established independent musician and owner of an indie label that's breaking new ground in the way business is done in music, and someone who's handled every twist and turn with success and never compromised his creative voice, I'm well suited to put you on the road that will not only lead you somewhere lucrative, but will be something you're comfortable with as an artist.
You never need to compromise your art, no matter what any business person may tell you. As an entrepreneur, you're endeavoring to be creative in your use of money, ideas, and the communication of your art. So, as a creative individual, you're better suited for this than you can

Ever wonder why most musicians are "starving artists"? With 30+ years of success in the competitive world of music, I will not only answer that question for you but I will guide you to understanding how to "manage" yourself as a business, all the while still doing what you love most...making music!

How to set up your own site, create resumes and cv's, slideshows, use programs like Adobe and Word, ok let's do some Art too; and coding, writing, editing, proofreading, professionalism, and much more. I have managed 3 businesses, created all the promos and a dozen or so sites. There is a lot involved in starting a business, but I assure you that your persistence and continual learning will result in success.

Zelda S. provides a clearly defined pathway and strategy for artists embarking on a music career.

I have a successful track record in sales and marketing. This has been the key component for driving my success in negotiating rates and closing the deal. I also teach marketing and networking.

ShowBiz is just that… equal parts Show + Biz! And maybe even leaning a little more towards the biz 🤔 As artists we don’t like to think about that part, but it is crucially important if you want to work and make money in this industry and not just have be really expensive hobby! I have lived and worked in 8 different countries and twice as many cities, and the market is uniquely different wherever you go. It is absolutely crucial to know the market you are in, how to make it work for you, where the jobs are, what casting directors and agents are looking for in YOUR particular city and how to approach them. I can help you make sure your materials are at A1 Level and really target your marketing and career next steps so you have the absolute BEST chance at success. There is an old saying, “Failing to plan is planning to fail.” Nowhere is that more important than here!

Coaching available at our company's office for acting business as well as self produced content.